Empowering the Next Generation of Design and Creativity in Hamburg

We are really proud to share that we will be supporting Design Factory International here in Hamburg. The DFI is a renowned for producing some of the best design / creative students in Germany. We were super excited and honoured to present Hyperfocus and run a branding workshop there.

Paul and Jan headed out to run the workshop and present Hyperfocus whilst Caterina joined to document the day by creating a beautiful video celebrating the DFI and the students. Magnus also joined as he is currently part time with us and the other half studying and completing his high education there.

We were blown away by the output and passion the students showed. The group of around twenty students split up into teams of 4. Each team should be multi disciplinary with the mindset to work collaboratively as experts in each of their field. They built their very own digital branded experiences in the form of Stylescapes and presented them back to group.

It was a truly inspiring and wonderful day, one we hope to repeat at some point. We think its really important to give back and be part of the community and to help the next generation find their feet in every evolving crazy world that is our industry.

Check out the DFI here:


We’re always on the lookout for creative talents and collaborations with new clients. Are you one of those?
Let’s connect.

+49[0]40 22851928

Hyperfocus GmbH
Eimsbütteler Chaussee 21
20259 Hamburg

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